-
In Expanding the Pie, Susan Ross provides useful tools and frameworks to support NGO managers in designing, implementing and evaluating effective nonprofit-corporate partnerships.
ORDER YOUR COPY OF SUSAN'S BOOK TODAY! -
Upcoming Events
Follow Us!
Author Archives: blogadmin
Power of Social Media for Change
Last month I attended the We First seminar in LA http://wefirstseminar.com/. If I had not been convinced about the power of Social Media before the conference it became clear to me that week. The conference was a mix of for-profits more »
Posted in Recent Posts
Tagged Facebook, Planned Parenthood, Social Media, Susan G. Komen Foundation, We First
Leave a comment
Apple and Society
While Apple has transformed the way we listen to music, movies and find our way around town, the globe and the internet, I was surprised to learn that they have had a very limited role in philanthropic efforts and even more »
Women’s Empowerment
I recently returned from Bangaldesh where I visited a project between CARE Bangladesh, Classic handmade Products, a local SME and Kik, a German retailer. This project trains women to make rugs which are sold to Kik and sold in more »
Improving Bangladesh Rug Value Chain
In Northern Bangladesh, there are groups of highly skilled artisans who are adept at crafting products. Many of these artisans are extremely poor women with limited access to capital, markets and employment opportunities, within a patriarchal social system that collectively more »
Posted in Case Study
Leave a comment
Joint Programming: CARE and Starbucks
CARE, a ($300M) international NGO approached Starbucks in 1991, when Starbucks was a young ($20M) coffee retailer. By 1998 Starbucks had boomed to a global chain with sales of almost $1 billion and was CARE’s largest donor.
Joint Programming: National Geographic Society and MCIWorldCom
MCI WorldCom, a major communication technology company partnered with the National Geographic Society to develop the MarkPolo Geography website to support internet content integration into K-12. This joint project developed a new product/technology that would not have been possible for more »
Cause Related Marketing: American Red Cross and National Restaurant Association
Objective: To raise funds for survivors of Hurricane Katrina The National Restaurant Association and the American Red Cross developed a cause-related marketing to help those impacted by Hurricane Katrina. More than 17,000 restaurants nationwide—from coffee shops to fine dining establishments, more »
Joint Programming : Nature Conservancy and Georgia Pacific
The Nature Conservancy (TNC), a conservation nonprofit, and Georgia Pacific (GP), a forest products company, had a long confrontational relationship–competing for the same land for different purposes (conservation vs. logging). With limited success on both sides they began to re-consider more »
Integrated Partnership: Jumpstart and American Eagle Outfitters
Jumpstart, an educational NGO to prepare low-income children for kindergarten in Boston and American Eagle Outfitters (AEO), a clothing retail chain began a relationship in 1997. The two CEOs met by happenstance. The Jumpstart CEO, Aaron Lieberman received the “Do more »
Add to Google